Indirect functional art informs, advises, persuades, and reason with spectators with the intention to transform them into better beings, thus improving humanity. Indirect functional art entails achievements in the visual, literary, and performing arts: videos/films, books, illustrations, curriculum(s), paradigms, etc.  

Be inspired and empowered to think creatively to construct human-centered art and designs; you have the power to use your imagination, thus produce original ideas in the production of your artistic work. Create meaningful expressions: ideas, feelings and values represented!

For example, even though the Hard-Edge movement was not about delivering a narrative, it still says something about the artist's intentions; the Hard-Edge movement emphasized the transition between colors which triggered optical illusions of color blending. 

  1. Traditional and Nontraditional Materials and  Tools
  2.  Visual Literacy: The Elements and Principles of Design
  3. ​The Exploration of the Application of Plans and It's Reactions
  4. The Process of Building Functional/Purposeful Designs
  5. The Birth of Plans or Designs and Meaningful, Expressions

Life Is What We Make It, so Let Us Make It Worthwhile 

We are indirect utilitarian, storytelling artists that work to empower and inspire engineers to develop more human-centered designs. We also encourage and enable other artists to tap into their authentic form of self-expression, for the purpose of preserving and communicating our cultural values. We use art and design as a vehicle to communicate meaningful, essential messages! 

Our function is to serve humanity through ingenuity: cleverness, originality, and inventiveness in the storytelling arts which stimulates and permits growth, or self development and human flourishing. With love and hope, we're communicating simple truths and burning away limiting beliefs.


Core Values

Inspire Self-Actualization/Mastery  

Enable Growth & Human Flourishing 

Empower Human Ingenuity: Cleverness, Originality, and Inventiveness 

Love  (With Truth and Clarity)  

Hope (for the Greater Good)  

Belief (in Our Capability) 


High-Quality Artworks, Designs, and Services

Collective, Aesthetically Pleasing and Intellectual Consummations

Preservation of Collection or Legacy



Secular Values

Whole Body Health 

Prosperity Without Poverty

Human-Centered Art and Design

21st Century Teaching and Learning

Arts and Humanities 

Information Systems and Technology

Functional (or Better, Affordable) Healthcare

   Environment & Culture 

Safe, Multisensory Environment 

Prosocial Power for Positive Influence 

Open Dialogue, Creative Thinking, Reliability, & Integrity 

Transparency/Authenticity, Credibility, & Team Harmony and Investment 

"What distinguishes a good artist is understanding." - WORLD BOOK, INC.

Healthier Forms of Flow Activity

  • bounce off ideas and sort through interconnected thoughts 
  • embrace uncertainty and mystery or ambiguity 
  • experiment (e.g., trial and error) 
  • think independently (e.g., become autodidacts by cautiously feeding curiosities) 
  • refine senses and turn abilities into skills 
  • create and apply (e.g., turn the arts into science by applying abstract thought into the concrete world) 
  • understand the mind and body connection, regarding how the input affects the output within the creative process 

7 elements in conjunction with 10 principles of design:

  • Line (Element) with Movement (Principle) 
  • Value (Element) with Balance and Contrast (Principle) 
  • Shape/Perspective (Element) with Unity + Variety (Principle) 
  • Space (Element) with Proportion/Scale (Principle) 
  • Texture (Element) with Pattern + Harmony (Principle) 
  • Form (Element) with Emphasis/Focus (Principle) 
  • Color (Element) with Rhythm (Principle) 


>>  Indirect Functional Art

Art With A Higher Purpose

  • Sort Information and Direct Goals 
  • Recall Data and Explore Possibilities
  • Bounce Off Ideas to Interconnect Thoughts 
  • Embrace Uncertainty/Ambiguity 
  • Experiment With Trial and Error 
  • Researcher to Discover
  • Refine the Senses to Turn Abilities Into Skills
  • Create Art and Apply Science
  • Use Whole Brain Thinking
  • Maintain Mind-Body Care
  • Identify Problems
  • Brainstorm
  • Invent
  • Design
  • Test Tools and Material
  • Arrange Parts or Elements
  • Build Complex Works of Art
  • Fulfill Functional Objectives and Requirements
  • Consider Limitations and Workspace Safety Protocols
  • Share Ideas and Solutions
  • Analyze and Reevaluate Methods and Approach in Artmaking

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